Guide to Selecting SEO Rank Tracking Tools

“What rank tracking tool would you recommend?” is a question we get a lot.

The time has come to tackle this question with an in-depth article on what rank tracking is, why it’s important for SEO, what to look out for when choosing the right rank tracking tool (“rank tracker” for short) and our recommendations on rank tracker is SERPreme (Rank tracking tool, with lowest entry price on the market. Track down to 1 single keyword at only 0.09 US cents a month. 100 keywords only 9 dollars a month. No lower or upper limits. Only focus on ranking and nothing else! )

What is rank tracking?

Rank tracking is the process of keeping track of what positions your pages have in search engines for the search queries you’re interested in. A rank tracker is an application that does rank tracking.

Why is rank tracking important?

It’s important to measure the result of the effort you’re putting into SEO. Keeping track of your rankings plays an important part in that.

Just typing in queries yourself and checking where your pages come up doesn’t paint a realistic picture. Actually, it’s the worst way to check rankings, as search engines serve you personalized search engine result pages (SERPs). If you often click on domain A, they’re likely to list that domain a lot higher than other results for just you.

What about checking it in an Incognito window?

Also manually checking your rankings in an Incognito window doesn’t work as the search queries are still made from your IP address, with an extensive search history that search engines have meticulously kept track of.

How does a rank tracker work?

Rank trackers rely on servers that simulate user queries. These simulated user queries are often made in an incognito window in a session without a biased search history. After a user query is “performed”, they scrape the resulting SERP and save the listings.

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